Who We Serve
From the big picture
to the fine print
Professional. Consistent. Timely. You need all of these from your marketing execution and distribution. And Visualogistix® helps you get there. The Visualogistix team of experts can partner with you on everything from print production to digital signage, direct mail to promotional products and distribution to installation. Our extensive experience allows us tailor a program to fit your needs and become your trusted adviser ensuring consistent delivery of all your marketing needs.
Marketing Time Back
Reduction in Art Load
Increase in Usage
Improved Order Time
What Our Clients Are Saying
“The biggest advantage is that Visualogistix has allowed us to concentrate on what we’re supposed to be focusing on… We know that some of the things we want don’t exist already, but Visualogistix has been flexible in working with us to find a solution.”Shelley Parnell
Vice President of Marketing, Dogtopia
“What has really made Visualogistix stand out to me is their understanding of the franchisee relationship and their ability to customize artwork and handle billing. In addition, they are extremely familiar with all the moving parts of the franchisee community, different store numbers, different menu panels, different price points, yet they take it all in stride and never miss a beat.”Toni Niece
Vice President of Marketing, Fuddruckers
“Visualogistix frees me up to focus on growing our brand instead of the logistical details associated with supplying print to all of our locations. Because I trust Visualogistix to deliver what we need when we need it, I can concentrate more on other facets of our business.”Allen Arnn
Director of Operations Systems and Communications
Nothing Bundt Cakes Enterprises
Recent Insights Blog Articles
Mid-year is always a good time to re-evaluate your marketing strategy, especially when there has been a period of downtime. Whether you are using direct mail, email, mobile, or social media, here is a quick checklist to make sure that, as you look forward to the rest of the year, you are hitting all of the basics.
Have you ever wondered how using multiple marketing channels impacts your results?
A recent study from Demand Metric / PFL gives some insights. In this study, “2019 Multichannel Marketing Report,” which surveyed 579 marketers, researchers asked how many channels respondents were using and how happy they were with the results. The study found that two-thirds of study participants use between three and five channels for their campaigns. Fewer respondents use six or more channels, but those that do are getting better results.
How Many Channels Are You Using in Your Campaigns?
Next, researchers asked participants to rate the effectiveness of their efforts. Consistently, respondents using more channels reported getting better results:
- 7+ channels: 77% report good or very good response rates
- 4-6 channels: 69% report good or very good response rates
- 3 or fewer channels: 61% report good or very good response rates.
Adding channels boosts results! Which channels should marketers integrate? It depends on their marketing goals, budget, and available time and resources. But direct mail comes in very high as a component of these campaigns.
When asked which channels were the most effective at reaching their target audiences, 78% of respondents cited “integrated, branded, personalized direct mail” as being effective or very effective and 61% said traditional direct mail is effective or very effective. Not only this, but 80% of study participants report that direct mail directly improves multi-channel campaign performance.
When it comes to multi-channel marketing, there is no magic bullet, but there are some trends we can count on:
1) well crafted, integrated multi-channel campaigns get better results, especially when those campaigns include direct mail; and 2) all types of direct mail are powerful, but especially those that are branded and tightly integrated with the other channels being used.
What does a well-crafted, branded, integrated direct mail campaign look like? Let us show you.
Unless you've been living under a rock the size of China, it's no surprise that it's the start of a new year and the start of a new decade. There is no shortage of blogs and articles about "How to Kick-Start Your Year" and "Health Goals You Should Set" etc. So this isn't one of those. Well, not traditionally.
The primary goal here is to discuss the overlap in which our personal life interconnects with work life, and give a few examples on how to reconnect, re-establish and reset in both a professional and personal sense.
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